The right yellow will lift our spirits and our self-esteem it is the colour of confidence and optimism. In this case the stimulus is emotional, therefore yellow is the strongest colour, psychologically. The yellow wavelength is relatively long and essentially stimulating. Negative: Irrationality, fear, emotional fragility, depression, anxiety, suicide. Positive: Optimism, confidence, self-esteem, extraversion, emotional strength, friendliness, creativity. However, it can be perceived as cold, unemotional and unfriendly. Time and again in research, blue is the world's favourite colour.
Blue objects do not appear to be as close to us as red ones. Consequently it is serene and mentally calming. Strong blues will stimulate clear thought and lighter, soft blues will calm the mind and aid concentration. Negative: Coldness, aloofness, lack of emotion, unfriendliness.īlue is the colour of the mind and is essentially soothing it affects us mentally, rather than the physical reaction we have to red. Positive: Intelligence, communication, trust, efficiency, serenity, duty, logic, coolness, reflection, calm. At the same time, it can be perceived as demanding and aggressive. It is stimulating and lively, very friendly. Pure red is the simplest colour, with no subtlety. It relates to the masculine principle and can activate the "fight or flight" instinct. Its effect is physical it stimulates us and raises the pulse rate, giving the impression that time is passing faster than it is. Hence its effectiveness in traffic lights the world over. Although not technically the most visible, it has the property of appearing to be nearer than it is and therefore it grabs our attention first. Negative: Defiance, aggression, visual impact, strain.īeing the longest wavelength, red is a powerful colour. Positive: Physical courage, strength, warmth, energy, basic survival, 'fight or flight', stimulation, masculinity, excitement. The psychological properties of the eleven basic colours are as follows ( Learn how you can harness the positive effects of the colours, by joining us on one of our courses): They relate respectively to the body, the mind, the emotions and the essential balance between these three. There are four psychological primary colours - red, blue, yellow and green.
0 kommentar(er)
